How Do Agents Benefit?

Access new markets. Increase your customer base.

The demand for green is growing. As awareness about the benefits of sustainable homes increases, more and more businesses are green-washing, or falsely claiming to be green. As an NAR® Green Designee, you'll learn how to distinguish fact from fiction and receive ongoing education about green industry information, cost savings and energy efficient technology, increased value and green ratings, health benefits and green design, green incentives, green living and more!

Hands On From The Ground Up

Learn green real estate concepts, principles, practices and benefits from the ground up in a way that makes sense to you and your clients. Stand out with the only green designation for real estate agents recognized by the National Association of REALTORS®.

Get Involved

By completing NAR's® Green Designation, licensees become members of the Green REsource Council and receive the best, most relevant information about the industry. They also have an opportunity to be involved in the council's vibrant and growing community of NAR® Green Designees. Upon completing the designation, members will have access to a wealth of benefits: customizable presentations, a variety of press releases, monthly newsletters and webinars, and various professional marketing materials.

Lead your community

Green real estate is altering fundamental market dynamics. Nearly 40 percent of home buyers consider high-efficiency heating and cooling features to be "very important," and two-thirds of state governments have currently implemented green building policies. By going green with NAR's® Green Designation, real estate licensees become leaders of a movement, not just participants in a passing fad.


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